Custom gathers
fragrances and associations around them that are not perceived by any but those who have
for generations been brought up in the use of those names. Each name by which the
Most High is known is hallowed by the ecstatic religious experience of seekers, and
gathers round itself the light and fragrance and the healing strength born of the
rapturous adoration of generations that have sought and found Him. Whether it be God, Jehovah, Bhagwan, Ishwar, Allah, Hari, Siva or
Narayana, it is the same Being that in vague manner is recalled by every devotee when he
utters the name which he has been brought up to associate with the mystery of the universe
and the urge of worship. To an outsider or unbelieve the most exhaustive collection
of such names can bring no help to understanding. |