Guruvayur, a household shrine in Kerala, and a sublime haven
for Narayanopasana is a popular Punya Kshetra of global
significance. No pilgrimage centre, be it Saiva, or Vaishnava, or
Sakteya can be placed on par with this divyadhama, nor the claimant
for priority ever wins, with regard to the ministration of a great
variety of spiritual services covering every segment of human life.
The wide range of multitudenous religious ceremonies conducted in
the august presence of Sri Krishna for blissful life by warding off
evils confronting, or that may likely emerge in the course of every
venture, together with offering of grateful thanks, on successful
fulfillment of desires, lure devout humans in millions to this
mokshapuri throughout the year.
No wonder the strangers are awestruck at the offering of an
infinite number of rituals - nithya and naimithika, encompassing
every phase of the entire span of devotees' existence, beginning
with namakarna - christening; annaprasana first rice feeding;
aksharabhayasa - initiating into studies; Vyapararambha -
inaugurating avocation; vivaha Subhakarya solemnising marriage;
shastyabdipurti - celebrating sixtieth birth day etc., in addition
to several rituals connected with giving tulabharam, donation of
articles, making endowments and the like, when relieved from
life-taking ailments, or on crossing unaffordable obstacles in the
ocean of life. Here is a shrine with a difference! And there lies
its uniqueness!! That accounts for its popularity!!!